EBU Young Audiences on ebu.ch


Dear Colleague, 

As many of you know, over the past few months we have been working hard to produce a strengthened EBU Young Audiences community and a revamped EBU Kids services portfolio for all experts working with children content in EBU Member organizations. This new portfolio aims to support you in those matters that reflect your present-day needs: how to deal with the tech platforms, how to better market our activities, how to produce engaging and value-driven programmes for children, etc.

Every two months you will receive an update of the latest and upcoming EBU Kids-related services via this newsletter. If you have any cases, latest or upcoming developments to share with the community, let us know!

In this first edition, you can have a look at the new portfolio and at the activities that we have developed in 2019.

We look forward to welcoming you on board!

Madiana Asseraf-Jacob
Head of Business Development and Young Audiences


Our new Kids service portfolio
Our new kids services portfolio - Find out more about our new kids services portfolio and how to be involved. We look forward to receiving your feedback and ideas for the 2020 agenda!


Kids creative workshop - In March 2019 we held our first workshop under the frame of the EBU Digital Media Days. The agenda included topics such as innovative storytelling formats from EBU Members or and how to make sure the children are safe and feel secure when using the Internet. Presentations are available here.
Children Content Exchange - Production work is currently ongoing for the 2019 EBU Children Content Exchanges, which are due to be delivered by the end of the year. In total, 23 films will be part of the series and exchanged among the participants. In 2020, we will be looking for new ways to collaborate on content for children. Stay tuned via this newsletter!
Kids and Big Tech Platforms - Supporting the members of the EBU kids community to liaise with the big tech platforms is one of the priorities of the new kids portfolio.

A first meeting took place in April 2019: EBU Kids x YouTube Kids meeting, where EBU Members exchanged privately their best practices and concerns and were later joined by representatives from YouTube EMEA. An executive summary of this meeting is available on upon request.


This section will be available from September 2019. If you have any cases, latest or upcoming developments to share with the community, let us know!


  • EBU Kids Strategic workshop 2019 for children channel managers and strategists from public service media (Paris, 21-22 Nov). More details will be announced by the end of the summer.
  • You will hear more about our revamped support to reach young adults in the next edition of this newsletter.

Visit ebu.ch to see all our upcoming events, plus presentations and videos from past events.